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3/03/08    Russian Realtors Discover St. Petersburg

On Tuesday, February 27th, the Economic Development department hosted 20 Realtors from Russia, who are affiliated with Century 21 Real Estate LLC, the world’s largest residential real estate sales organization. The group came to the U.S. to attend the Century 21 International Convention in Orlando, and was invited to St. Petersburg by local agency Realtor Ludmila Shulman. Ms. Shulman had traveled to Russia to assist in the start-up of the Russian affiliate division and speaks fluent Russian. The visitors included the president of Century 21 Russia, Nuri Katz, and a group of new, independently owned and operated brokerage franchisees.

Real estate is a young industry in Russia, as in the past, most property was owned by the government and the real estate market has been transitioning to private ownership and a market system. Until recently, real estate brokers in Russia have been small independent operators. On June 21, 2007, Nuri Katz officially announced, and reported in The Moscow Times, the coming of the internationally known brand Century 21 into the Russian market.

The main purpose for the group’s visit was to learn about the real estate market, with the dynamic example of St. Petersburg, as well as all aspects of management of a real estate brokerage.

The group started the day with a reception at the Florida Craftsmen’s Gallery, then boarded a bus for a tour prepared by Economic Development staff that focused on the downtown area, including the waterfront, arts and cultural amenities, and of course, the obvious real estate opportunities, both residential and commercial.

The group was fortunate to have the company of Professor Emeritus William Parsons of Eckerd College. Dr. Parsons has a background in modern European history with a special interest in Russian political and cultural history and speaks fluent Russian. He was able to provide highlights about Peter Demens, a Russian named Pyotr Dementyev, who left Russia in 1881, came to Florida, and changed his name to Demens in America. He took control of the Orange Belt Railroad, which he extended from Sanford, Florida to the west coast of Florida in 1888, into a town he came to name St. Petersburg, in honor of his former capital city of Imperial Russia.

Our Russian realtor visitors were impressed with the beauty and vibrancy of St. Petersburg, Florida, and thought our real estate market represented a great value. According to our visitors, a typical “flat” in Moscow is 600 sq. ft. and priced at $300,000, with two bedroom flats starting at $600,000 and estimated mortgage interest rates tend toward 10% per year. Moscow is one of the most expensive cities in the world and single family homes, as we know them are rare, making the St. Petersburg market a bargain by comparison to our visitors from abroad.

 

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